Core Competencies Marsha creates value through a multitude of skills and experience. She knows how to captialize on the current economic downturn and create winners on the upturn. Experience Examples Outcomes Business Development Leadership Developed & managed regional relationships with multiple alliance partners including RWD, Citrix & Oracle Increased profitability & shortened sales cycle Strategic Marketing Marketing campaign evaluation process Identify compelling offers, increase sales & ROIT Customer Experience Developed customer experience road map & continuous improvement process Long-term growth  &  increased customer promoters Professional Strengths  Experienced in a global environment Proven track record of business development and sales generation with well-developed leadership skills Success in analyzing and segmenting business channels Extensive experience in identifying and evaluating trends in the marketplace Exceptional negotiation skills Strategic thinking and creative problem-solving skills Capable of closing complex sales Excellent interpersonal and communication skills Consistently recognized for excellent work ethic and dedication